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Nurturing entrepreneurial spirit in Pulosari: Global Entrepreneur
Nurturing the Spirit of Entrepreneurship in Pulosari Village: Paving the Way to Global Entrepreneurship
Pulosari village, like many other rural areas, faces serious challenges in developing its local economy. Lack of understanding of business potential, limitations in reaching a wider market, and lack of technological skills are the main obstacles to entrepreneurial growth in this village.
A joint team of entrepreneurship and technology experts from Telkom University co-designed the entrepreneurship training program. This training program aims to inspire the entrepreneurial spirit of residents in Pulosari Village by integrating the use of digital technology. This program not only motivates and provides knowledge about starting a business, but also instills an entrepreneurial mindset, provides a foundation for using digital technology to expand market reach, improve operational efficiency, and create innovation in products or services.
The target community of this program is Pulosari Village residents, especially youth and several business actors. They are eager to start and grow their businesses. Participants are equipped with business planning skills, marketing strategies branding, and also the digitalization innovations needed to manage their business. Participants were invited to understand the potential of digital technology in expanding their market scope. They learn how to use online platforms for marketing and perform simple data analysis to support more informed decision-making.
With this training, there are a number of things to be achieved. First, the growth in the number of entrepreneurs in Pulosari Village and the increase in the potential of the village and the competitiveness of local products in the market. Second, participants will be able to start their own businesses with more confidence, utilizing digital technology to improve their business operations and market share.
Furthermore, not only on the development of entrepreneurship in Pulosari Village, the impact is also expected on the local economy of the village as a whole. With increased individual income and greater contribution to the village economy, the program is expected to reduce poverty levels and the economic gap between urban and rural areas.
The grand vision of the program is not only to create individually successful entrepreneurs, but also to embrace the potential for collaboration and sustainable economic growth, even on a global level. With the utilization of entrepreneurial skills and knowledge of digital technology, the participants are expected to start and better manage their businesses. In the future, Pulosari Village will not only have strong local entrepreneurs, but also play a role in the movement towards the vision of a more advanced and globally competitive Indonesia by exploring the potential of Pulosari Village.